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Ramona C Truta's avatar

Fresh from reading Scott's summary of his experience at OSSEN - how do you see the reengineering of the workflows influencing the social networks?

I would imagine that the hyper-personalization affects the network as well. I need to reflect on this some more.

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Vin Vashishta's avatar

It will have several impacts. The most important is using social media to reengineer how people consume and view information. I will be talking about this in my next article, but not specifically for social media. Decision-making is part of most workflows, and reengineering decision-making is a huge part of social media marketing and influence campaigns in general.

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